By John:
With over 10 years of hands-on experience in high-end beauty and fragrance parallel trade, HOTOP is a seasoned expert in global supply chains. They specialize in navigating logistics and compliance from Europe and Singapore to EXW Hong Kong. Through in-depth industry analysis, HOTOP is dedicated to helping global B2B buyers optimize sourcing costs, verify authentic EAN codes, and formulate efficient MOQ strategies.
Senior Global Beauty Procurement Director
1.China is one of the world’s largest players in parallel trading for branded perfume, skincare, makeup, and beauty products.
a. China’s massive population and strong consumer spending power create one of the most dynamic beauty markets globally.
b. Top international beauty brands continue to increase investment and expand their presence in China.
c. Major brands are accelerating growth strategies and adjusting global inventory allocation to meet strong demand in the region.
2. HOTOP is among the leading players in China’s parallel beauty trade.
a. HOTOP seized the unique opportunity during the pandemic when duty-free stores began offering wholesale channels. Many Asian travel retailers — including Lotte, Shilla, Shinsegae in Korea, and DFS, Dufry, CDF in Hong Kong — held excess inventory and sought global
distribution. As China’s market recovered rapidly, HOTOP became a key partner for overseas duty-free operators to channel stock into the Chinese market.
b. HOTOP also capitalized on inventory clearance programs launched by brands and authorized distributors during the pandemic, securing
stable, genuine supply at scale.
c. HOTOP rode the strong growth of China’s cross-border e-commerce sector, building long-term, reliable partnerships with retailers across channels.
d. Over years of development, HOTOP has built an extensive network of trusted suppliers and clients, cementing its position as an industry
leader.
e. HOTOP has earned widespread trust from upstream and downstream partners by upholding strict business principles, consistent quality
standards, and commitment to all stakeholders.
3. HOTOP may not always have the absolute lowest price or the largest SKU selection, but we are the most trustworthy and reliable partner you can find.
